Alberta Mirror

Monday, August 2, 2021

Hayden Joseph Branigan, aka Tofuu: Creating a unique niche for himself as a young American YouTuber

Hayden Joseph Branigan’s YouTube channel breathes a massive 3.8 million subscribers already, growing each passing day, thanks to his abilities in audience interaction and authenticity.

It may take years for some people to build upon their ideas and for some others; it may just need that one right opportunity. Many youngsters all around the world wait for the right opportunities in life; whereas some others create those opportunities for themselves to race ahead many others in their areas of interest. Hayden Joseph Branigan, aka Tofuu, is one such youngster who belongs to the latter category and is gaining much more momentum every day being a sought-after YouTuber and entertainer on the platform.

The growing digital mediums are where he saw his heart hooked on since a very early age and since then, this American youngster has never looked back. Born in 1998 in Sun Valley, Idaho and raised in the Rocky Mountains, Tofuu always saw himself as an active youngster who lived with great curiosity in mind to try out new things and excel at them, taking inspiration from his mother who implanted the seed in his mind to take up entrepreneurship. As a child, Tofuu used to work in his garage and created and sold things in the town. The video gaming world attracted him the most and there he was finding ways to get into the same.

Tofuu derived great inspiration from other early YouTubers almost a decade ago and also recorded his first experiences on a Flip phone with giving his commentary on the background. He fell more deeply in love with YouTube and realized this is where he wants to be all his life. Today, he loves making videos on the game Roblox and wishes to be known as the prominent most gaming personality on the platform.

At the start of his career, Tofuu began with a Lego channel and did reviews on Lego toys; Griffin Lives with fellow YouTubers like Poke and Ant. Somewhere in 2010, he started his YouTube channel and created another channel named Tofuugaming in April 2011. Later, he even did Minecraft videos and videos on other games as well. Tofuu even joined the series Cube SMP and after the series ended began with his videos on Roblox. ‘JoeG’ is yet another channel of his which he created in 2018 where he loves to vlog.

Tofuu today enjoys a massive following and viewership on his channel which breathes more 3.8 million subscribers and as a YouTube entrepreneur and entertainer, Tofuu has roots in some of the oldest and largest YouTube industries on the platform today. He has turned into an owner of a multiple-business platform that features not only the video games but also merchandise and unique video content.

Fan interaction and analytics motivates him as he loves to see the changes in a video performance after he analyzes what his viewers liked and disliked. Interacting with his fans and building his community stronger is what he believes makes YouTube work durable.

Tofuu enjoys interacting and meeting his viewers and the response and love he gets from people is something he believes has helped him reach this position in life where people recognize him as a successful creator and entertainer in the gaming niche on YouTube.

Follow Hayden Joseph Branigan on Instagram@Tofu

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